CASE STUDIES
Bullet Museum & Bullet 350 Media Launch
Bullet Museum & Bullet 350 Media Launch
Bullet Museum & Bullet 350 Media Launch
The Brief:
To immerse international, national, and regional media into the world of Bullet by creating a museum that takes them through the history and legacy of Bullet. The exhibition aims to showcase all nine decades of Bullet through its Spirit (History of making of Bullet and the advertisements), Steel (Showcase of the core of the motorcycle - the engine transformation and the unique pinstriping done by Kumar Brothers), and Soul (The community that revolves around Bullet and the collaboration with the Indian Army). The grand culmination of the event will be the launch of the new Bullet 350.
The Story:

Museum Experience:

Spirit of Bullet: A journey through the history of Bullet, chronicling its making and evolution through the decades. Highlighting iconic advertisements that defined the spirit of the legendary motorcycle.
Steel Unveiled: A showcase of the heart of the motorcycle – the engine transformation, accompanied by the unique pinstriping done by Kumar Brothers, adding an artistic touch to the mechanical prowess.
Soul of Bullet: An exploration of the community that passionately revolves around Bullet, celebrating the camaraderie and stories that make Bullet more than just a motorcycle. Special focus on the collaboration with the Indian Army, underlining the soul-stirring connections.

Launch Event:

The grand finale of the event will witness the launch of the new Bullet 350, a testament to the enduring legacy and continuous innovation of the iconic motorcycle.The Bullet Museum Launch is not just an event; it is a deep dive into the heritage, craftsmanship, and community that make Bullet an everlasting legend. It promises to captivate the media with an immersive journey, culminating in the unveiling of the latest chapter in the Bullet saga.

Photo Gallery:
Highlights:

The grand finale of the event will witness the launch of the new Bullet 350, a testament to the enduring legacy and continuous innovation of the iconic motorcycle.

The Bullet Museum Launch is not just an event; it is a deep dive into the heritage, craftsmanship, and community that make Bullet an everlasting legend. It promises to captivate the media with an immersive journey, culminating in the unveiling of the latest chapter in the Bullet saga.

Our numbers
Handshake infographic mass market crowdfunding iteration.
9
Year legacy Walkthrough
3
Showcase zones
1
Modular Museum
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